Turn Every Passerby Into a Potential Customer

Yes, research consistently shows that well-executed window displays drive measurable foot traffic increases. Studies show window displays can increase foot traffic by 32.5% on average, and themed seasonal displays can drive increases of up to 71%. Up to 24% of shoppers report entering a store specifically because of its window display.

• Bold, creative displays convert passive pedestrians into active store visitors
• Themed displays tied to holidays or product launches outperform generic signage significantly
• Photo-worthy, dimensional installations generate additional organic reach through social sharing
• The storefront is often a brand's highest-traffic, lowest-cost marketing real estate

• Rented displays are generic, shared, and offer limited customization
• Custom builds use brand-specific colors, materials, finishes, and structural forms
• Ownership means you can redeploy the build across multiple events and markets
• Long-term ROI is significantly stronger for brands running 3 or more activations per year

Custom retail window display projects typically range from $2,000 to $30,000 or more, depending on size, materials, complexity, and whether digital elements such as LED screens or projection mapping are included. Simple large-format graphic installations sit at the lower end, while fully fabricated 3D environments with interactive components represent the higher investment.

• Large-format vinyl graphics and wraps: $2,000 to $6,000
• Custom props and dimensional 3D builds: $6,000 to $15,000
• Hybrid digital or projection-mapped installations: $15,000 and above
• Multi-location rollouts can reduce per-unit cost significantly through modular production

Most custom window display projects are completed within 2 to 6 weeks from design approval to installation, depending on complexity. Simple large-format graphics can move in as little as 1 to 2 weeks, while 3D fabricated or digital installations require more lead time for engineering and material sourcing.

• Large-format graphics and vinyl wraps: 1 to 2 weeks
• Custom prop builds and dimensional elements: 3 to 4 weeks
• Digital or projection-mapped window installations: 4 to 6 weeks
• Rush production options may be available for time-sensitive retail calendar deadlines

Yes, modular and traveling display systems are specifically engineered for consistent multi-location rollouts, allowing retailers to replicate a campaign look across dozens or hundreds of locations without sacrificing quality. One production partner manages fabrication, shipping, and installation coordination across all markets.

• Modular components are standardized for efficient replication across store formats
• Detailed installation guides ensure consistent execution at every location
• Variations can be built in for different window sizes or regional market needs
• A single vendor relationship simplifies logistics, quality control, and timeline management

Bluedge produces six core types of retail window displays: large-format graphics and wraps, custom props and 3D dimensional elements, seasonal and promotional installations, interactive and digital windows with LED or projection mapping, hybrid indoor/window vignettes, and modular traveling displays for multi-location campaigns. Each type is custom-built to align with your brand standards and campaign objectives.

• Large-format graphics: maximum visual coverage with vibrant, durable materials
• Custom 3D props: dimensional builds designed for social sharing and visual drama
• Seasonal windows: refreshed displays tied to holidays, launches, or limited-time offers
• Digital and interactive: projection mapping, LED screens, or sensor-based activations
• Hybrid installations: experiences that draw customers from the window into the store

Yes, Bluedge integrates LED video screens, projection mapping, and sensor-based interactive elements directly into custom window display builds. These digital components are engineered into the physical structure during the design phase so the experience feels seamless and intentional rather than added on.

• Projection mapping transforms flat surfaces into dynamic, animated brand canvases
• LED screens can display video content, product features, or campaign messaging
• Sensor-based interactivity engages passersby and creates memorable brand moments
• All digital components are tested before installation to ensure reliable in-window performance

Yes, Bluedge manages delivery, professional installation, and takedown of all window display projects, so your retail team does not have to coordinate third-party vendors or manage on-site logistics. This end-to-end support ensures displays go up correctly, on schedule, and come down cleanly without damage to the storefront.

• Experienced installation crews are deployed for both single and multi-location projects
• Timeline coordination aligns with store hours, retail calendars, and lease requirements
• Takedown and disposal of prior displays can be included in the project scope
• Campaign transitions are handled efficiently to minimize any gap in your storefront presentation