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Two tubes of MAC Cosmetics lip products are displayed on a reflective red surface. One tube is open revealing the applicator, while the other tube is closed, beautifully resembling the precision of 3D printing in their sleek design.

Solutions for the Boston Beauty Industry

Captivating Beauty (Audiences)

BluEdge isn't just about visuals; we craft experiences. Our 60,000 sq. ft. facility is dedicated to beauty-focused services that redefine storytelling. Explore CGI, influencer kits, and more to elevate your brand's narrative in Boston.

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Five colorful body care products, including lotions and mist sprays, with labels indicating they are limited edition scents like Italian Iris and Italian Bergamot, arranged on a textured surface, showcase the artistry of large format printing.

Harmony in Beauty: Elevate Your Brand Story Across Every Medium

As the beauty sector flourishes in Boston, brand consistency is key. BluEdge emerges as your premier experiential marketing partner, seamlessly integrating the digital and physical worlds. Within our state-of-the-art 60,000 sq. ft. production facility, we offer unparalleled retouching services and captivating environmental graphics, ensuring every detail is perfectly aligned. Experience a cohesive narrative across all channels, establishing your brand as a leader in beauty for your audience.

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Captivate Customers, Boost Your Sales.

Discover the transformative influence of custom fabrications in retail environments tailored for the beauty industry. Our meticulously designed displays and installations transcend mere visual appeal; they serve as strategic assets to enrich customer interactions, foster engagement, and propel your brand's retail triumph in Massachusettes.

Four Shiseido lipsticks in shades of red, pink, orange, and nude are displayed in a horizontal row with their corresponding swatches painted behind them, resembling the precision of small format printing.
A laboratory setup with glassware, a tube of Skinceuticals Replenishing Cleanser amidst various flasks and beakers, reflecting a chemistry-themed skincare concept, is surrounded by some 3D scanning equipment in the background.
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"BluEdge has been a steadfast partner through our brand's growth over the years. A very custom and personal approach to all our challenges, BluEdge has met all our asked needs and works closely with me to find the right solutions for the project at hand. I rely on and trust my partners at BluEdge. In fact, I think of them as a natural extension of my creative team."

SkinCeuticals

Our Services

We've been evolving to become the perfect full-service partner for all of our Boston clients.

Illustration of a spray bottle and a rectangular container with a star symbol on it, both outlined in blue. Perfect for large format printing projects or 3D scanning and printing initiatives.
Beauty Comps
Tailor-made packages for commercial or photo shoots, Beauty Comps enhance the presentation of cosmetic products, ensuring they captivate audiences and shine in promotional materials.
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A computer monitor displays three 3D cubes; two blue and one orange, symbolizing digital blocks or virtual reality, reminiscent of intricate designs often found in 3D printing technology.
CGI
Enliven your beauty products through CGI, producing dynamic and visually striking representations that highlight the unique features of your cosmetics for maximum impact.
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Icon showing a framed landscape picture with a mountain, sun, and ladder, reminiscent of large format printing artistry.
Environmental Graphics
Transform beauty spaces with Environmental Graphics, weaving a visually appealing narrative that creates an immersive and memorable experience for customers.
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Icon of a circular saw blade partially covered by a protective guard. The blade, ideal for 3D printing projects, has sharp teeth and an orange center.
Experiential Fabrications
Produce visually stunning showcases that captivate customers and enhance overall brand engagement.
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A 3D cube with a speech bubble containing a red heart above it, outlined in blue, exemplifies the intricate possibilities of 3D printing.
Influencer Kits
Curate branded experiences with influencer kits, strategically designed to engage beauty influencers and generate excitement around your latest cosmetic releases.
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An icon of a computer monitor displaying an image of a landscape with mountains, a sun, and a blue sky, ideal for small format printing projects.
Retouching
Perfect the allure of your beauty imagery with precision retouching, ensuring flawless and captivating visuals that elevate the appeal of your cosmetic products.
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Beauty CGI, VFX, Digital Content Creation
Estée Lauder
View Case Study
Three skincare products, including a brightening treatment and two serums, are displayed in a clean, white, modern clinic with various medical equipment and a 3D scanning device visible in the background.
Beauty CGI, VFX
SkinCeuticals
View Case Study
Three white boxes with circular cutouts, one open revealing assorted items inside, including a small wooden container, a cotton swab, and a cylindrical object. The background is a starry night sky. Grammy House and Mastercard logos are present, showcasing the potential for small format printing excellence.
Sports Experiential Graphics
SZA X Mastercard
View Case Study
A display features a large star shape with lights, holding several shelves with perfume bottles. The background is illuminated with blue and purple lights. Garland decorates the frame's lower edge, bringing a touch of 3D printing innovation to the festive design.
Fragrance Display Experiential Marketing
Dior Fragrance
View Case Study

Some of Our Work

Billie Eilish Photo Retouching
Dior Holiday Window Display
Estée Lauder CGI Imagery
Givenchy Influencer Kit
Henry Rose Counter Display
Retouching Out of Office Display for Instagram
Tom Ford Photo Retouching
It Cosmetics Retouching
Marc Jacobs CGI
Rainboweyes Photo Retouching

Visit our facility

BluEdge, Boston

575 University Avenue
Norwood, MA 02062
phone: 857.383.3700
email: [email protected]

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"The creative team at BluEdge have always gone above and beyond delivering high quality results and satisfying the insane demands presented by our marketing deadlines. All communications have always been professional and prompt. This relationship extended over 25 years."

Estée Lauder, Inc.

A jar of Re-Nutriv Ultimate Diamond Creme is displayed against a black background with a burst of light, reflecting a luxurious and radiant appearance, reminiscent of high-quality large format printing.

Resources Feed

How can Packaging Comps and Mockups Streamline your Design Process?
Comps and Mockups How can Packaging Comps and Mockups Streamline your Design Process?

In the realm of design, visualizing ideas is a crucial step in bringing creativity to life. Whether you are an individual designer, a design agency, or a business owner, having a clear representation of your concepts can make all the difference in conveying your vision effectively. This is where packaging comps and mockup services step in. In this blog post, we will explore the significance of these services and how they can streamline your design process.

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A Conversation With John Gagliardi, Director Of Experiential Creations At BluEdge
Experiential Marketing A Conversation With John Gagliardi, Director Of Experiential Creations At BluEdge

Our team has a mix of digital fabrication, large format printing, and immersive environment experience. Over the past 15 years, we've blended these skills to stay ahead of market trends. We focus on creating tangible builds combined with interactive digital experiences, which not only catch attention but also provide measurable analytics. This helps our clients understand how people interact with their spaces, making the experiences more engaging and effective.

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5 Reasons Marketers Should Partner With Digital Media Artists
Digital Media 5 Reasons Marketers Should Partner With Digital Media Artists

In a world where visual content reigns supreme, marketers are constantly seeking innovative ways to capture audience attention and leave a lasting impression. Enter digital media artists – skilled professionals who specialize in creating visually stunning and engaging content. In this blog post, we'll explore the top five reasons why marketers should consider partnering with digital media artists to enhance their campaigns and elevate their creative endeavors

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Are you ready to kickstart your project or seeking further details about our solutions? Reach out to us today, and our knowledgeable associates will be in touch shortly. Let's chat soon!

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